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Proof of Concept

Proof of Concept vs Prototype vs MVP - What’s The Difference

James Sullivan
James Sullivan
July 3, 2023
Proof of Concept vs Prototype vs MVP - What’s The Difference


In the dynamic world of digital product development, understanding fundamental concepts such as Prototypes, Proof of Concept, and Minimum Viable Product (MVP) is crucial. Each represents a unique stage in the product development journey, serving different purposes and objectives.

In this article, we will walk you through each of these concepts, diving deep into their features, applications, and ideal circumstances to employ them in your product journey.

What is a Proof of Concept?

A Proof of Concept (POC) is a simple project used to validate or demonstrate the functionality of an idea that can be achieved in development. POC's main purpose is to check if an idea can be developed and won’t exceed consuming excessive resources or time. 

Using a POC, you can evaluate the core functionality of your app. If the app idea is complex, you can create many POCs to test each app's functionality. The user experience is also pushed aside when you build a POC. That’s because it takes so much time and work to create a better user experience, and that’s not the main purpose of creating a POC. The main focus of POC is to validate technical capability.

A POC is an excellent tool for businesses to avoid jumping directly into development, which can be costly if the initial idea does not pan out as expected. A POC can be seen as a risk mitigation tool that is often used by a digital product studio to ensure that a proposed solution is viable and will meet the client's needs.

Features of Proof of Concept (POC)

  1. Feasibility Check: A POC tests the feasibility of the idea or concept. It determines whether an idea can be turned into a viable product and focuses on the technical feasibility of the proposed solution.
  2. Risk Assessment: It allows developers and stakeholders to assess potential risks in the early stage of development. This can include technical challenges, financial considerations, and potential market acceptance.
  3. Scope Definition: A POC helps define the project's scope by clearly understanding the proposed solution's capabilities and limitations. It also helps to set realistic expectations for the project and aligns the team's vision and goals.
  4. Catch early investor interest: A well-executed POC can be instrumental in persuading stakeholders or investors of the viability of a project. It demonstrates the product concept and its potential, often making securing necessary buy-in or funding easier.
  5. Low Cost: Compared to full-scale development, a POC is relatively low-cost, requiring fewer resources to implement. It helps save money by identifying unfeasible projects early on.
  6. Check against the competition: If you want to release a mobile app in a heavily competitive market, a POC can help you validate unique features in your offer. Your product must include a unique approach to solve the same problem to be a better alternative to what's already out there.

When to use a Proof of Concept (POC)

  • Validation of a Software Idea: A POC can be used to assess a software idea's worth. It helps confirm whether the proposed concept has the potential to be transformed into a functional, valuable product.
  • Verification of Development Approach: POC helps you to ensure the chosen software development method is appropriate. It can validate the selected approach's suitability and deliver the desired outcome.
  • Alignment with User Needs: A POC can be used to define if the idea matches the needs of the intended users. It can help evaluate user response and determine whether the product will be accepted.
  • Functionality and Limitations Examination: A POC can be used o identify limitations and examine its functionality. It allows you to spot potential technical or design issues early in development, ensuring smoother execution in later stages.
  • Competitive Markets: In highly competitive markets, a POC can be used to validate the uniqueness and effectiveness of your product's features compared to existing alternatives.
  • Stakeholder Convincing: When there's a need to convince stakeholders or secure funding, a successful POC can demonstrate the potential and viability of your project, increasing confidence in its success.

What is a Prototype?

A prototype is where you shape your product's design.

A prototype is an early product sample that demonstrates your business concept before implementation. It simplifies your product idea into an easily digestible format to reveal its value.

Creating a prototype relies on a cross-functional team effort where designers, developers, and product owners align on the product's design. Prototype's main purpose is to help you determine what UI elements you should include and how users will interact.

Prototypes can take the following forms:

  • Paper-based (e.g., hand-drawn wireframes)
  • Digital (e.g., UI mockups, interactive "clickable" versions)
  • Miniature (e.g., IoT product sample)

Prototypes are generally used for system and design testing, allowing developers to evaluate whether the current design meets the anticipated requirements. It is a great tool for software development companies to identify potential design flaws before the development process saving time and resources.

Features of a Prototype

  1. Convince investors: Using a prototype, you can convince investors to consider and back your product, especially in the state of fundraising.
  2. Usability Testing: A prototype allows you for usability testing. It helps to identify users pain points, design flaws, interface issues, and potential improvements to enhance the user experience.
  3. Iterate designs: Interactive prototyping tools such as Figma helps designers create many design iterations in a short time. You can choose the best-performing design and run some internal experiments.
  4. Optimize resources. Using a prototype, you can identify the UI elements of your app that have flaws and should be removed before mobile app development work begins.
  5. Cost-Effective: Creating prototypes can be cost-effective to test ideas and designs before moving into full production. It can help save resources by identifying potential issues early in the process.
  6. Representing the Final Product: A prototype is a model that represents your final product. It mimics the design, user interface, and sometimes even the end product's functionality.

When to use a Prototype

  • Early Design Stages: You should use a prototype in the early design stages to visualize and test ideas quickly. Low-fidelity prototypes, like sketches or wireframes, can help gather initial feedback and guide the design direction.
  • Testing Functionality: If you're unsure how a specific feature or function should work, a mobile app prototype can be used to test different solutions and see how they perform.
  • User-Intensive Software Testing: You should use a prototype to test software that will have many interactions with the end-users. It allows you to simulate and test these interactions, ensuring the end product is intuitive and user-friendly.
  • Human-Computer Interface Design: Prototypes are used to design good human-computer interfaces. They provide a tangible way to test and iterate on the interface, helping to create a seamless user experience.
  • Practical Value Demonstration: You should use a prototype to prove the value of a software product in a more practical way. A prototype can bring an abstract concept to life, demonstrating the value of a product in a practical, tangible way. 
  • Validating Technical Feasibility: For complex products, prototypes can be used to test and validate the technical feasibility of certain features or functionalities.

What is a Minimum Viable Product?

A Minimum Viable Product (MVP) is a releasable version of your product that contains enough core features to attract early customers who can then provide feedback for future product development. It's about building a product with minimal features that solve a specific problem for a target audience.

MVP's main purpose is to launch a product quickly, based on the concept validated by the POC and the feedback from the prototype, to learn about the customers' preferences and needs. This approach reduces the risks of developing a product that may not meet market needs.

MVP development services like OneSevenTech, strive to balance the minimum functionality needed to attract early adopters and future scalability.

MVP is all about learning about your users, the market, and how your product fits into that market. It's a practical, user-focused approach that prioritizes getting a functional product into users' hands as quickly as possible.

Features of Minimum Viable Product(MVP)

  1. Essential Functionality: An MVP includes only the core features that enable the product to function and solve at least one key problem for target users.
  2. Simplicity: MVPs are simple, easy to use, and intuitive. The design should not be complicated as the goal is to get it to the users as quickly as possible for feedback.
  3. High Quality: Despite being minimal, the product should still be high quality. The included features should work well and provide a good user experience to give the product credibility.
  4. Quick to Market: MVP has the ability to be developed and launched quickly. This is so that feedback can be gathered from real users as soon as possible.
  5. Feedback Loop: The MVP is designed to start a dialog with customers and to learn from them. Therefore, it must include a way to collect user feedback and metrics for learning.
  6. Scalability: Although an MVP is a basic version of the product, it should be built in such a way that new features and improvements can be added later based on the feedback received.
  7. Problem-Solving: The MVP must offer value to the users, i.e., it should solve a problem for them or fulfill a need.
  8. Cost-Effective: An MVP is also typically cost-effective to develop. It should not include expensive features or technologies that aren't central to its core functionality.

When to use Minimum Viable Product(MVP)?

  1. New Startup or Product Launch: If you're a startup or are launching a new product, developing an MVP allows you to test your idea in the real market without investing a large number of resources into full-scale product development.
  2. Validating Business Ideas: If you have multiple key business concepts or ideas and want to understand which one has the most potential, creating an MVP for each idea and seeing how the market responds can help you decide where to focus your efforts.
  3. Limited Resources: If you have limited time, money, or manpower, an MVP allows you to create a simplified version of your product that you can get to market quickly.
  4. Understanding User Needs: If you're not completely sure what your users need or want, an MVP allows you to gather this data straight from your target audience.
  5. Market Testing: If you're entering a new market or creating a new category of product and you're unsure how the market will respond, an MVP can be a good way to test the waters.
  6. Investor Pitching: If you're looking to secure investments, an MVP can prove your concept's potential and your team's ability to deliver, making it easier to convince investors.
  7. Risk Mitigation: When there's high uncertainty or risk, an MVP can be used to minimize potential losses.
  8. Quick User Feedback: An MVP is useful when you want to get user feedback quickly to iterate and improve your product by user testing.
  9. Competitive Markets: In a fast-moving or competitive market, an MVP helps you get to market quickly, allowing you to establish a foothold before competitors.
  10. Cost Control: When you want to keep development costs under control, an MVP lets you focus on building and refining only the most essential features, thus minimizing development costs.

What is the difference between MVP vs Proof of Concept vs Prototype?

Proof of Concept (PoC), Prototype, and Minimum Viable Product (MVP) are three stages in the product development journey, each serving distinct purposes and objectives.

Proof of Concept (POC):

  • Demonstrates the technical feasibility of an idea.
  • Used to validate if the concept is viable and won't consume excessive resources.
  • Primarily focuses on the technical aspect, not the user experience.
  • Low-cost and helps in early risk mitigation.
  • It's not typically presented to the end-users or market.


  • A preliminary version of the product focusing on the design and user interface.
  • Used for system and design testing, allowing identification of potential design flaws.
  • Allows stakeholders to understand how the final product will look and function.
  • Often includes user interaction and can be presented to end-users for feedback.
  • It's more refined than a PoC but still not a ready-to-market product.

Minimum Viable Product (MVP):

  • A basic product version with just enough features to satisfy early customers.
  • The main goal is to learn about the customers' preferences and needs.
  • It's released to the market to gather user feedback for future development.
  • It includes essential functionalities solving at least one key problem for users.
  • Cost-effective but more resource-intensive than both PoC and Prototype as it needs to be market-ready.

Why do you need a proof of concept?

  1. Test the feasibility of the idea.
  2. Assess potential risks early in development.
  3. Define the project's scope and set realistic expectations.
  4. Persuade stakeholders or investors of the viability of the project.
  5. Save money by identifying unfeasible projects early.
  6. Validate unique features in a competitive market.

Why do you need a prototype?

  1. Helps convince investors to back your product.
  2. Allows for usability testing to identify design flaws and potential improvements.
  3. Helps in creating many design iterations in a short time.
  4. Identifies UI elements that have flaws and should be removed before the software development work begins.
  5. It is cost-effective to test ideas and designs before moving into full production.
  6. Represents your final product, mimicking the design, user interface, and sometimes even functionality.

Why do you need an MVP?

  1. It allows you to test your product in the real market with minimal resources.
  2. Helps in validating business ideas.
  3. Allows you to understand user needs straight from your target audience.
  4. It can be used to test market response.
  5. Assists in convincing investors about the potential of your concept.
  6. Mitigates risk by allowing minimal investment initially.
  7. Facilitates quick user feedback for product improvement.
  8. Helps establish a foothold in a fast-moving or competitive market.
  9. Keeps software development cost under control by focusing on essential features.


In conclusion, Proof of Concept (POC), Prototypes, and Minimum Viable Products (MVP) play vital roles in the product development process. A POC serves as a feasibility check, risk assessment, and scope definition tool, ensuring an idea's technical and practical viability. 

On the other hand, a Prototype offers a tangible representation of the proposed solution, allowing for usability testing and iterative design improvements. Finally, an MVP is a cost-effective way to launch a product quickly, gather feedback, and adapt to user needs.

At OneSevenTech, a leading software development company, we leverage these methodologies to deliver top-notch MVP development services, ensuring that our client's ideas are transformed into viable, user-friendly, and market-ready products. 

Whether you're a startup or an established business, our team of experts can provide the resources and guidance to successfully navigate the product development journey.

If you're looking to augment your existing team or require a dedicated team for your project, our staff augmentation services are designed to meet your specific needs. Through our POC, Prototyping, and MVP development services, we help validate your product ideas and ensure that they align with user needs and market expectations.

Visit our home page to learn more about our comprehensive range of services.

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